Buckling under the weight of the Internet radio royalty hike that SoundExchange pushed through last July, Pandora may pull its own plug soon. Despite being one of the most popular Internet radio services, the company still isn’t making money, and its founder, Tim Westergren, says it can’t last beyond its first payment of the higher royalties. Pandora can’t make money, may pull the plug.
It may not come as surprise that Pandora (its an awesome internet service where based on your preferences a station is generated for you, further you can skip past tracks, and by giving thumbs up and down it continues to tweak itself) Anyway, the service is free (supposedly ad supported, but I don’t see these ads) so I can’t imagine with the upcoming rate hike in internet streaming radio royalties Pandora will last long. That is too bad because its a great service that with the right business model should work. (Their iPhone app is incredible, they should charge $4.99 for it, I bet a lot of folks would have bought it…)
